Mobile Rich Media Advertising Gets Easier than Ever Before

[Cross-posted to the Google Mobile Ads Blog .] Advertisers want to manage their mobile display campaigns with the accountability and ease pr...
Selengkapnya »

Mobile click-to-call in DFA

The mobile features in DoubleClick for Advertisers (DFA) make it easy to traffic mobile ads alongside the rest of your online ads. Our mobil...
Selengkapnya »

DoubleClick Ad Exchange: First Truly Cross-Format Exchange

Our product teams have been rapidly innovating to bring more format support to DoubleClick Ad Exchange. Recent format innovations include: M...
Selengkapnya »

Streamlined Workflow for AdMob Rich Media in DoubleClick Studio and DFA

Since the launch of DoubleClick Studio in April 2009, we’ve streamlined the workflow for thousands upon thousands of rich media creatives f...
Selengkapnya »

Bringing AdMob Mobile Inventory to the DoubleClick Ad Exchange

In 2009, we launched the DoubleClick Ad Exchange as a way to simplify the process of buying and selling display advertising, drive performan...
Selengkapnya »

Delivering Mobile Rich Media Ads to Mobile Apps with AdMob

In January, we announced mobile support in DoubleClick Studio for rich media ads that are based on HTML5 standards. Today, we’re expanding ...
Selengkapnya »

Tracking Mobile Conversions in DFA

When talking to advertisers about mobile advertising, one topic that comes up again and again is the need for consistent, independent ROI tr...
Selengkapnya »

Introducing mobile ad serving in DoubleClick for Advertisers

As the popularity of mobile advertising rises, so too do the challenges for advertisers. The proliferation of mobile devices along with emer...
Selengkapnya »